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Have you ever been told to dress your age? Well, it makes no sense to us either. Today’s episode applauds fashion-forward people of Japan who don’t let a birthday dictate how they dress.
Meet a high fashion toddler and stylish parent-child SNS stars. Plus a couple who prove twinning is winning, achieving global fame… PS they’re over 60. Kawaii breaks the rules and that includes age limits!
Kawaii International is a direct link to Tokyo, the most fashion forward city in the world.
On the first and second Friday of every month a new episode is uploaded to our FREE video-on-demand site. Be sure to visit the NHK World YouTube channel for sneak previews and exclusive content!
Born in Japan, Kawaii began as a simple concept of being cute. Now, Kawaii has evolved into a mindset, philosophy, and lifestyle that has become a global phenomenon. Kawaii culture knows no boundaries. No matter your age, race, gender, orientation, or religion, Kawaii culture can be applied to your life.
From our headquarters in Shibuya, our mission is to share the latest trends in fashion and pop-culture celebrating the message of Kawaii culture.
Watch, learn, and create.
Be yourself, be Kawaii!
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